White Eden Application
White Eden
Client
White Eden
Role
Product designer
Duration
9 months (2025-2026)
Challenge
White Eden Weddings manages multiple luxury wedding projects simultaneously. Communication was fragmented across WhatsApp, email, spreadsheets, and verbal coordination, causing inefficiencies, missed updates, and payment tracking confusion.
Research & Planning
While working with White Eden Weddings as a designer, I was responsible for scenography design, 3D renderings, graphic materials, and product design elements tailored to each wedding. My role required constant collaboration with the founder, project managers, vendors, and couples.
Being directly embedded in the workflow allowed me to experience operational friction firsthand. Rather than observing from the outside, I was navigating the same communication systems, task structures, and approval processes daily.
This dual role both designer and internal stakeholder gave me unique insight into where breakdowns occurred.
Mylene, Founder
If a client asks me for a summary, I have to manually check five places.
Geoffrey, Founder
The business depends
too
much on memory...
Sarah, Project manager
I don’t know what other managers are working on unless I ask
Maxime, Project manager
I needed a structured system to efficiently manage design updates and align communication between couples and designers
Jack, Vendor
I receive information from three different channels.
Sarah& Marc,Bride and Groom
We want updates, but not 50 messages a day.
Kiana, Florist
Sometimes I don’t know if the design is final.
Through my own experience with white Eden, working on wedding scenography and visual materials, I repeatedly encountered the following challenges:
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Design updates communicated across multiple channels
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Difficulty tracking which mood board or rendering was approved
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Late-stage design changes not documented centrally
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Missing payment confirmations before production
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Repetitive clarification messages between couples and team members
As a designer, this often resulted in rework, delayed approvals, and uncertainty around final deliverables.
How might we design a centralized wedding management platform that bridges creative design workflows with operational structure, enabling transparency, accountability, and financial clarity across all stakeholders?
A B2B operational management platform for service based luxury event companies.
This product is currently in development.
Due to NDA restrictions, I am sharing selected wireframes and partial interface drafts only.
Core Solution
White Eden introduces:
Role based dashboards tailored to founders, project managers, couples, and vendors
Centralized task management with clear ownership and deadlines
Integrated payment tracking with installment visibility and automated reminders
Structured design approval flows to eliminate version confusion
Real time notifications to reduce uncertainty and last-minute stress
project manager main flow
To address White Eden Weddings’ operational challenges and support business growth, I designed core user flows focused on financial visibility, task accountability, and structured communication across all stakeholders.
The app was designed for multiple user types:
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Founder
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Project Managers
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Designers
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Couples (Clients)
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External Vendors (Florist, Venue, Catering, etc.)
A curated selection of screens demonstrating how complex wedding coordination was translated into clear, structured, and intuitive user flows.
Design decisions focused on visibility, accountability, and minimizing user stress in high-pressure event environments.
whats next?
Advanced financial analytics dashboards
Vendor performance tracking
Customizable user roles and permissions
Automated timeline generation based on event date
A scalable profile system for clients and vendors
Conclusion
This app was designed to solve real operational challenges observed during direct collaboration with the team.
Usability testing and informal validation sessions with the founder and project managers confirmed that the strongest value propositions were:
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Centralized task visibility
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Financial tracking clarity
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Structured design approvals